FANCY SUSHI Business Plan M. J (2011) Contents varlet 1 decision maker summary  p3 2 - bon ton abstract  p4 3 - accent explanation of the business thinker  p6 4 - Environmental surface up  p7 5 - trade and customer depth psychology foodstuff sectionalization and positioning schema  p9 6 - Objectives and forecast  p11 7 - merchandise Mix analysis using the 4Ps frame unravel  p12 8 - The future(a)    p14 9 Conclusion  p15 10 - Reference    p16 11 addendum 2 Executive Summary All around the world, fast solid food is a colossal market, with the biggest fast food market manage in Europe profitable to the UK. Fast food is classed as burgers (McDonalds), sandwiches (Subway), pizza, chicken, look for & chips and ethnic foods such as Chinese takeaways explains Humphries (2009). regardless of the recession, many another(prenominal) of the principal fast-food chains continued to raise the result of outlets they ope rated in the UK as argued by Young (2000). As volume work longer hours, subsequently leaving them with less conviction in their lives, fast food has become an easy preference to that cooking. Humphries (2009) found that the UK fast food market is pronged the size of Germanys, and three times the size of the French market.
Because it is cryptic with opportunities, I pauperism penetrate the UK fast food market with a new-made brand called Fancy Sushi. Fancy Sushi is a new company that leave provide quality and brawny Japanese food to its clients. The main proposed food will be sushi and to a fault maki. Fancy Sushi is scheduled to start being us! eable at the beginning of September 2012 in Worcester, UK. Fancy Sushi will be a small business, owned and operated by myself: Michal Judycki. primary of all, what is sushi? Sushi is a Japanese dish consisting of cold cooked rice spiffed up with vinegar that is shaped into bite-sized pieces and topped with raw or cooked fish, or organise into a roll with fish, egg, or ve lay outables and wrapped in seaweed as defines The free dictionary (2011). Fancy Sushi is a new...If you want to get a full essay, order it on our website: BestEssayCheap.com
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